An Easy Way to Pay For Your Organic Clothing While Saving the Planet!

An argument I regularly hear about buying organicBy hanging our clothing out on the clothesline during
clothing is that the raw materials typically come fromthe summer and drying racks during the winter, we
overseas and all the green houses gases generated incould significantly reduce green house gases.
the shipping of those clothing articles to NorthIf we went with energy efficient washing machines,
America far outweighs the eco-friendly benefits.re-examined our washing decisions and used less hot
A lot of big companies have spent considerablewater, we could further reduce energy consumption.
effort analyzing the carbon footprint of their clothingFor example, do you really need to wash that shirt
from cradle (where it's made) to grave (the pointafter just one wearing? How about those jeans or
when the clothing item has been retired by thepants? Yes, please wash the undies after each use;
consumer). Many of these studies are readilylet's not get radical!
available. I have read a number of these LCA or LifeBut the biggest energy consumer in a washing
Cycle Analysis reports and the conclusions are all themachine is in the heating of water. By modifying our
same: energy consumption through shipping is but ahot water usage during the washing process,
small part of total energy consumed.significant energy can be saved. For example, try
In one such analysis carried out by Mark's andwarm water as opposed to hot water. Or go with a
Spencer (February, 2002) it was found that energycold water wash and use an enzymatic detergent.
consumption resulting from transporting the cottonBut regardless of what warm water/cold water
from India to Egypt for manufacture and then fromwashing trick you go with, always use a cold water
Egypt to the UK for retail was insignificant, onlyrinse.
accounting for less then 1% of total energyYes it's true that women's organic clothing costs
consumed!more then conventional clothing. Paying a fair wage
In contrast, the study found that over 75% of theto workers and costs associated with certifying and
energy consumed for a typical clothing item was atauditing the growing and manufacturing processes
the consumer level as a result of washing, drying andgets expensive. But when you buy that organic
ironing activity over the lifespan of the clothing item.clothing item, don't you feel so much better about
So, what does all this mean?yourself, knowing that you have made a difference?
We can all agree that buying organic clothing isAnd by taking responsibility for that clothing item
extremely important. Organic clothing eliminatesafter you've purchased it by air drying and by
pesticides and synthetic fertilizers that are pollutingreducing hot water usage, not only will you increase
our environment and helps elevate the livelihood ofthe clothing's lifespan and significantly reduce green
workers in third world countries through fair trade.house gas emissions but you will also recover the
But at the consumer level, we need to take greatercost of the premium you paid. It's a win/win scenario!
responsibility for our clothing.